Deepam Sama

Director, CarzSpa

Deepam Sama is the Director of Business Strategy and Development at CarzSpa Detailing Studios, a leading car care company in India. He is a second-generation entrepreneur who has a passion for scaling up businesses and creating innovative marketing strategies.

Deepam holds an MBA in Marketing from Symbiosis Institute of Business Management, Pune and a BBA from the Institute of Management, Nirma University. He previously worked in the Sales Strategy team at ICICI Prudential Life Insurance, where he gained experience in developing and executing growth plans.

At CarzSpa, Deepam is responsible for leading the company’s growth initiatives. He is also involved in business automation, branding, strategic initiatives and project management. He is passionate about using technology to improve the customer experience and to help the company scale up. He has learnt the science and art of automobile detailing and paint protection from his father Anckur Sama, the pioneer of car detailing in India.

Deepam’s job takes him places all around the world, which fulfils the travel bug in him. Planes are his taxis, when he’s jetting around cities launching new CarzSpa Detailing Studios in a new market every month. Needless to say, he also has a penchant for motorsports and supports Redbull Racing on Formula One on TV every weekend. In his spare time, Deepam enjoys playing cricket too.

Articles

The Rise of Luxury Car Owners in Tier 2 & 3 Cities
27 Oct

The Rise of Luxury Car Owners in Tier 2 & 3 Cities

The narrative of affluence in India is undergoing rapid change. While the major metropolitan cities like Mumbai, Delhi, and Bangalore have traditionally dominated the luxury car market, recent data paints a compelling new picture. For the first time in history, luxury car sales in India crossed the 50,000-unit mark in 2024. More striking still, sales […]
How to Choose the Right Car Insurance and Roadside Assistance
24 Oct

How to Choose the Right Car Insurance and Roadside Assistance

Buying a car in India isn’t the end of the journey — it’s just the beginning of responsible ownership. While most buyers focus on car models, fuel types, and EMI options, few pay equal attention to choosing the right insurance and roadside assistance plan. That’s where things often go wrong. In today’s unpredictable traffic conditions, […]
How to Take Care of the Interior of a Car
17 Oct

How to Take Care of the Interior of a Car

Your car’s interior is your personal sanctuary on wheels. It’s where you spend time during your commute, road trips with family, and those peaceful solo drives. You pamper the exterior with car paint protection and ceramic coatings, but what about the space you actually sit in every day? The truth is, your car’s interior deserves […]
Must-Know Tips for Protecting Your Car from India’s Weather Conditions
17 Oct

Must-Know Tips for Protecting Your Car from India’s Weather Conditions

Every day, your car faces a silent battle. It’s not against traffic, but against the very environment it operates in. India’s geographically diverse landscape presents a unique triple threat to your vehicle: the scorching UV radiation of a tropical sun, the corrosive mixture of acid rain and urban pollution, and the structural decay accelerated by […]
Essential Car Care Tips Post-Delivery
16 Oct

Essential Car Care Tips Post-Delivery

The smell of a brand-new car—it’s an intoxicating mix of fresh leather, factory plastics, and pure potential. That feeling, the sense of pride and a clean slate, is why you chose your vehicle. But the moment you drive it off the lot, the clock starts ticking not just on the odometer, but on its value. […]
How to Check If Your New Car is Truly ‘New’ (and Not an Old Stock Car)
11 Oct

How to Check If Your New Car is Truly ‘New’ (and Not an Old Stock Car)

The excitement of buying a new car often peaks when you imagine holding those keys for the first time. Yet, for many buyers, that joy quickly fades once the vehicle is actually delivered. You’ve done your research, bargained for the best deal, and finally completed the paperwork for your dream car. But as you inspect […]
Top 10 BMW Cars for India
10 Oct

Top 10 BMW Cars for India

The BMW brand, Bayerische Motoren Werke, has cemented its legacy in the Indian automotive market, not just as a manufacturer of luxury cars, but as an icon of performance and engineering. From spacious, rear-seat-focused long-wheelbase sedans to dominant SUVs and cutting-edge electric performance vehicles, the current BMW line-up in India is one of the most […]
Paint Protection Film Market in India: Trends, Growth and Future Opportunities
10 Oct

Paint Protection Film Market in India: Trends, Growth and Future Opportunities

Did you know that the PPF market in India is surging faster than ever, making car paint protection one of the hottest trends for car owners and enthusiasts? From bustling metros like Mumbai, Bangalore, and Delhi to emerging automotive hubs in Tier-2 cities, vehicle owners are making smarter choices to protect their prized investments. But […]
How to Negotiate Freebies With Your Car Dealership Before Taking Delivery
09 Oct

How to Negotiate Freebies With Your Car Dealership Before Taking Delivery

You’ve done your research, test-driven your dream car and finally negotiated a price you’re comfortable with. The salesperson extends their hand for a congratulatory handshake and just as you’re about to sign, they casually mention: “Sir, there are some mandatory accessories and charges we need to add to the invoice.” Your ₹8 lakh deal suddenly […]
Should You Opt for a Dealer’s Accessories Package or Buy Outside?
08 Oct

Should You Opt for a Dealer’s Accessories Package or Buy Outside?

The moment you finalise your car purchase, the dealership salesperson will enthusiastically present a glossy catalogue of “essential” accessories, everything from fancy floor mats to “premium” Teflon coating. Simultaneously, your friends and local mechanics will advise you to skip the dealer entirely and buy cheaper accessories from the aftermarket. But here’s the uncomfortable truth that […]